AI Insights · Timothy · January 2025
Top Film & Television Apps Performance in Latin America Q4 2024
Explore the performance trends of the top five film and television apps on a unified platform in Latin America during Q4 2024, with insights from Sensor Tower.
In the fourth quarter of 2024, the top film and television applications on a unified platform in Latin America demonstrated varied performance trends. The data, provided by Sensor Tower, reveals insights into weekly downloads, revenue, and active user metrics.
Netflix saw a remarkable surge in weekly downloads, peaking at around 1.4M in the final week of December. The app's weekly revenue fluctuated, with a high of approximately $96K at the start of the quarter. Active users increased steadily, reaching about 60.4M by the end of December.
HBO Max: Stream Movies & TV experienced consistent weekly revenue, maintaining around $2.2M. Downloads saw a peak of approximately 909K mid-quarter, while active users rose to about 14.3M by the end of the quarter.
Amazon Prime Video displayed a steady increase in weekly revenue, reaching around $820K in late December. Downloads spiked to over 1.5M just before Christmas, and active users peaked at roughly 13.8M during the same period.
Pluto TV: Stream Movies/Shows maintained a consistent download rate, with a high of approximately 729K at the end of December. Active users remained stable throughout the quarter, ending with about 4.5M.
Disney+ reported weekly revenue fluctuations, starting at around $3.9M and ending at approximately $3.2M. Downloads saw a peak of about 660K in mid-November, while active users increased to approximately 19.1M by the end of the quarter.
These insights provide a clear picture of the competitive landscape in Latin America's film and television app market. For further details, visit Sensor Tower's platform for more comprehensive data and analysis.